OPPO SHAKES UP ENTRY LEVEL CAMERA PHONE IN KENYA WITH 16MP CAMERA AND LIGHTNING FAST TOUCH ACCESS

OPPO has announced entry of another selfie focused Camera phone the OPPO A57 in the Kenyan Market, aiming to bring users a flagship-level of 16 MP front camera, a lightning-fast solid-state fingerprint reader, a long-lasting battery, and OPPO’s meticulous design. This comes after making headlines last year with the ‘’Selfie Expert’’ F-series which featured a 16 megapixel front camera and a 13 megapixel rear camera with an advanced beautify mode.

Sky Li, OPPO VP and Managing Director of International Mobile Business say the initiative has been widely accepted and the OPPO A57 will be serving the mid-range budget segment as well as the high-end customers looking for highly sophisticated gadgets. “When we saw the demand for the great 16 MP Selfie camera on the F1s, we set out to bring that experience to an even wider range of users.” “The A57 brings consumers premium photography and advanced features, like the industry-leading fingerprint reader, that go well beyond the conventional boundaries for this price segment.” He added.

OPPO A57 sports a 16 MP flagship-level front camera – a signature feature that appeared first in OPPO’s F series devices, propelling them to become OPPO’s most popular devices ever. The camera comes up with a New Beautify 4.0, a Screen Flash and an f/2.0 aperture which will ensure bright, vivid shots even in low-light and back-lit conditions. Meanwhile, the new bokeh effect and gesture-activated shutter features add a new dimension to the photography experience offsetting the subject of the photo with a blurry background. It also upgrades OPPO’s signature palm shutter function for taking selfies. All you have to do to snap a selfie is either open your hand in front of the screen, or flash a peace sign, leaving you free to get your shot just right and avoid the shake caused by pressing the shutter button. You can also activate the camera by simply saying “cheese!” The device is based on Android 6.0, ColorOS 3.0 which makes it seamlessly responsive, providing a smooth, steady and lightweight experience that optimizes power use and keeps users cruising through the day. Having a 3GB RAM and octa-core 64-bit processor enable powerful performance and seamless multitasking, what’s more with the 32 GB of onboard storage is that its expandable by a further 128 GB, giving plenty of room to stock up the phone with up to 6000 songs/ 15000selfies/35 HD movies to be viewed on the 5.2-inch HD (720p) LCD display with 2.5D curved glass.

A57 supports connectivity via Wi-Fi 802.11 b/g/n, Bluetooth v401, GPS, GM radio and micro USB v2.0. The phone weighs 147 grams and its dimensions are 149.1 s 72.9 x 7.7 mm. With the release of the phone in the Kenyan market OPPO which has now been ranked fourth globally by market share seeks to replicate its success in Kenya which is one of its strong hold by introducing products that never fail to inspire and excite. The brand has promised to give a remarkable technological breakthrough that will change how the world sees the Smartphone photography by looking forward to release a series of Smartphone that will provide even more solutions to photography.